Most likely, enthusiasts in the Norwood, MA area and beyond have heard of a sports hybrid called the BMW i8 concept. Touted as the most progressive sports car in the world, the concept model has received a great deal of attention, as well as a few spy cam spottings, throughout the globe. But our intention isn't to tell you more about the BMW i8 hybrid right now. Instead, BMW Gallery of Norwood would like to focus in on the "i."

You see, the sporty gas-electric and its BMW i3 city car sibling are merely snippets of a larger electric vision on the part of BMW...albeit, pretty awesome snippets at that. Regardless, they mark only the beginning of what's to come from the automaker's electric-focused arm, "BMW i."

Over the next year, BMW i will take its electro-minded products far and wide in a tour cunningly called, "Born Electric." More specifically, Born Electric will set down in seven cities including Rome, Dusseldorf, Tokyo, New York, London, Paris and Shanghai. In each of these locations, enthusiasts will be able to attend BMW events and learn more about the automaker's latest technological developments, sustainable products, and innovative mobility services.

On top of its journey around the world, BMW i has also just opened up a flagship store in London. Timed beautifully with the crowd-gathering summer Olympics, the opening of the store gives consumers the chance to take a look at the BMW i3, BMW i8, and other BMW i products before they arrive in markets. Other products include an electric Pedelec scooter as well as an i Wallbox for i range items.

To catch all the exciting details as BMW i Born Electric comes whizzing through the U.S. later on, be sure to stay tune to our BMW Gallery of Norwood blog. Also, feel free to channel any current questions you might have to our new BMW vehicle experts at 918 Providence Highway, Norwood, MA anytime.